

ACTIVATION
Transformation Church –
V02 Conference Activation
After a two-year absence, the leadership at Transformation Church was looking for ways to bring a feeling of renewal and vitality to their annual activation conference. To help accomplish this, they partnered with our team at Creative Dimensions to brainstorm ideas that would provide a visually impactful and tactile experience to all those who attended. Working with Transformation Church to gain an understanding of their brand and mission, our creatives set out to propose elements that would serve as areas of focus and would encourage attendees to gather together, produce “instagrammable” moments, and foster a sense of community. Utilizing a vibrant color palette, combined with a modern aesthetic, our team designed and produced photo backdrops, life-sized dimensional lettering, custom flooring, etc. for those in attendance to interact with. The end result of this dynamic collaboration between our teams, was one of joy and amazement as these simple but effective features embodied a fresh approach to an established event that was seeking a new beginning.

The sheer scale and impact of the activation brought the WOW! to Transformation Church. Having larger-than-life letters and massive branding opportunities for attendees to interact with and wander between added up for an unforgetable experience at the V02 Conference.